LOUIS VUITTON / SOUNDWALK

Five famous women bloggers are sent to Hong Kong to test an audio/mp3 tour taking place in the centre of the city. The famous chinese actress Shu Qi talk to you in your headphone while you are walking around town in special somtimes very original behind the scene places and she is actually telling you a story and telling you where it happened and how and why. This is indeed a very special tour !

“In the fashion industry, Louis Vuitton made an interesting move into digital products, back in 2008, with Louis Vuitton Soundwalk, a unique experience that activated the brand’s heritage and dedication to ‘the art of travel.’ Designed to be played on Apple’s popular iPod and launched just before the 2008 Beijing Olympics, Vuitton’s Soundwalk was a perfectly synchronised audio journey through the physical streets of Beijing, Shanghai and Hong Kong, narrated by three icons of Chinese cinema.”

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